How To Combat Mobile Click Fraud
Warning: In case you didn’t read the truth about mobile click fraud I wrote in November of last year, go check it out and get caught up. This crap is extremely rampant. Mobile click fraud is the plague...
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Ruck Gives Away Free Mobile Money – Mobile Manufacturer, OS, Handsets Included!
I’m feeling pretty fucking generous today, so I’m going to reveal some of our internal data on a very profitable combination of a Mobile Manufacturer, Operating Systems and even the exact Handsets. I...
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The Whole Story On How Facebook Mobile Ads Are Costing You Money
I was actually going to hold off and turn this into a downloadable report but no sense in wasting time. Today, I’m going to point out some very obvious (to experienced Mobile Advertisers) elements in...
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An Inside Look At The Adwords Mobile Targeting Options
Warning: If you have advertised or are thinking about advertising on Google Adwords with their mobile targeting (they call it Google Mobile Ads as a huge Branding ploy) then you are probably should pay...
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5 Mobile Ad Units You Probably Are Not Aware Of – But Should Be!
The rapid adoption of smartphones and increasingly awesome technology in the mobile advertising landscape is creating a recipe for some really cool advertising options. Here are 5 mobile ad units you...
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16 Reasons Why You Don’t Have To Use Mobile Ad Network Tokens
If there is one thing we know about buying nearly $8 Million dollars in mobile advertising over the last twelve months, it’s this: Mobile Ad Network Click Tokens Are A Waste Of Freaking Time I mean...
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Vserve “Serves” Up Awesomeness With Their New AudiencePro Platform, Enabling...
Yes, now we’re talking! We have some uniqueness hitting the mobile ad industry today with the announcement of the AudiencePro Platform from Vserv.mobi. As far as I know, and from what Vserv has...
View ArticleIntroducing Campaign Level Mobile Post-Click Redirects In iMobiTrax 3.0
Tomorrow marks the launch of the much anticipated iMobiTrax Version 3.0! We now have 700+ clients using our Proprietary Mobile Ad Tracker. Some of these clients include mobile affiliates, mobile media...
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Announcing iMobiTrax Version 3.0 Mobile Ad Tracker
The iMobiTrax Mobile Ad Tracking Team is proud to announce and bring to market the latest version of our Proprietary Mobile Tracking and Analytics software – Version 3.0. I’ll be short and sweet here....
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Video – How To Block Bad Mobile Clicks And Filter Mobile Click Traffic
One of the coolest features available in iMobitrax is the ability to block bad traffic / mobile clicks and filter incoming mobile clicks accordingly as well. We use the traffic blocking function to...
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iPhone 5 Allows You To Block Ad Tracking, Apple Will Require All Mobile...
Here’s a bout of possibly troubling news for all of us mobile iOS advertisers. Apple has added a new privacy setting in iOS 6 that enables users to block ad tracking that advertising networks use to...
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How To Group Your Mobile Tracking Data By Certain Subid’s, Offers Or Landing...
One of the new features that the Capt. Bill implemented recently into the iMobiTrax Version 2.0 was the able to restrict your mobile tracking data by converting subid’s, certain offers and / or your...
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How To Track Publishers, Sites, States, Creatives And Categories In Your...
One of the features we have available here on the iMobiTrax Proprietary mobile tracking platform is the ability to track by using custom tokens. In a sense, even though our platform is built...
View ArticleUnderstanding That Geo-Targeting On Mobile Ad Networks Is Dismal…At Best
One of the things I see over and over is the lack of education in mobile advertising with mobile marketers collecting mobile data and not being able to interpret it correctly. Today, I’m going to clear...
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You Can Target Feature Phones Only On Facebook Ads Now
Holy moly, there may still be hope for better Facebook Ads mobile targeting options yet! In a heap of great news today, Facebook has updated the Power Editor and Ads API to give advertisers a new...
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